The vegan food industry keeps coming up with new ideas. More people are either going completely vegan or trying to eat less meat, fish, and dairy for the environment, animals, and their health.
This means there are more and more options for animal-free products on the market.
Before we explore the trends in vegan food for 2024, let’s find out what animal product replacements (APRs) are.
Animal product replacements, often referred to as alternative proteins, are products that don’t come from animals but are created to mimic the taste, texture, and overall culinary experience of traditional animal-derived foods like meat, dairy, seafood, and eggs.
They’re designed to be similar in terms of price and availability as well.
These replacements can be made from a variety of sources, including legumes, nuts, fungi, or algae.
Good examples of APR are Everbest’s soybean, plant-based meats, such as Vegetarian Roasted Chicken, Vegetarian Ku Loh Meat, and Vegetarian Stewed Lamb Chunk.
North America, Europe, and Asia-Pacific (APAC) make up 85% of the $25 billion global APR food market.
In North America and APAC, health is the top reason people buy plant-based foods, while in Europe, sustainability and animal welfare are also important drivers.
Latin America and the Middle East and Africa (MEA) have less demand, but innovative technologies like biomass fermentation are helping these regions grow. These technologies make food production more self-sufficient and resilient to climate challenges.
Below are some of the top plant-based trends as we move into 2024:
People are paying more attention to their health and want vegan foods that are less processed and more natural. Many people who want to try vegan foods like to see simple ingredient lists and know where the food comes from.
People care about the cost and how easy it is to find vegan foods. They want options that are easier on the wallet and available in grocery stores and eateries.
For example, Everbest’s mouth watering plant-based vegetarian meat products are not only affordable; they are easily available at major supermarkets, wet markets and minimarkets.
The plant-based, vegetarian meat and food business will grow thanks to new technology and research.
Companies that put money into new ideas can make products that are better for the Earth and for our health. These not only present new business opportunities, but consumers will also benefit from a wide selection of choices.
The growing popularity of vegan and vegetarian options in Malaysia is a clear sign of changing consumer preferences. As we keep an eye on the trends in vegetarian meat, it’s evident that this market is set for remarkable growth.
With more options and innovations on the horizon for vegan food in Malaysia, food consumers in general will greatly benefit from these imminent trends.
No. of packet/carton: 15
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Unit m3/carton: 0.0135
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Weight/packet: 350g
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Unit m3/carton: 0.098